Skip to content

menu

Eric Fletcher Consulting logo
HomeAboutTopicsSubscribeContact
Search
Close
Eric Fletcher Consulting logo
Marketing Brain Fodder logo

Perspectives on leadership, business development, marketing and communication.

Business Development

Subscribe to Business Development via RSS

If You’re Serious About Engaging New Clients, Try This

By Eric Fletcher on July 24, 2026
Posted in Business Development, Leadership, Marketing, Strategic Planning

“You just need to find a niche.”

This advice is everywhere. And in my experience…

Continue Reading If You’re Serious About Engaging New Clients, Try This

When You Feel Like You’re Wearing An Ill-Fitting Hat

By Eric Fletcher on July 8, 2026
Posted in Business Development, Leadership, Marketing, Strategic Planning

A CPA I know described it this way.

“When I’m with a client, I’m completely…

Continue Reading When You Feel Like You’re Wearing An Ill-Fitting Hat

That Fog You Sense Is Real

By Eric Fletcher on July 8, 2026
Posted in Business Development, Leadership

“Who is your ideal client?”

If you’re a service provider or own a small business…

Continue Reading That Fog You Sense Is Real

When Making a Point Feels Like a Root Canal

By Eric Fletcher on July 8, 2026
Posted in Business Development, Communication, Values In Today's Marketplace

I was on the phone with Ronald, a customer support rep for a Fortune 100…

Continue Reading When Making a Point Feels Like a Root Canal

Do I Have To Be A Jerk To Succeed?

By Eric Fletcher on July 8, 2026
Posted in Business Development, Values In Today's Marketplace

I have way too much experience in an increasingly “I’ll scratch your back if…

Continue Reading Do I Have To Be A Jerk To Succeed?

If Growth Feels Like An Impossible Mountain, Tap Into The Dynamism Of A Pipeline Of Allies

By Eric Fletcher on July 8, 2026
Posted in Business Development, Strategic Planning

No matter what you’re building, simply creating the state of the art is no guarantee…

Continue Reading If Growth Feels Like An Impossible Mountain, Tap Into The Dynamism Of A Pipeline Of Allies

Be Curious

By Eric Fletcher on March 2, 2026
Posted in Art of Listening, Business Development, Values In Today's Marketplace

“What is the one piece of advice you’d offer that will improve any conversation we…

Continue Reading Be Curious

Reframing How To Grow A Professional Service Practice

By Eric Fletcher on March 2, 2026
Posted in Business Development, Leadership

If the defining factor in your idea of growth is headcount, you may be…

Continue Reading Reframing How To Grow A Professional Service Practice

Here’s One Thing That Won’t Change Any Time Soon

By Eric Fletcher on January 12, 2026
Posted in Business Development

My friend and I were having one of those conversations that seem more prevalent with…

Continue Reading Here’s One Thing That Won’t Change Any Time Soon

For Better Party Talk, Rethink How You Talk About What You Do

By Eric Fletcher on January 12, 2026
Posted in Business Development, Marketing
Party / Networking image

“I hate going to parties. I usually love having been.”

My friend was putting…

Continue Reading For Better Party Talk, Rethink How You Talk About What You Do

Post navigation

Older Posts 
Eric Fletcher Consulting logo
Marketing Brain Fodder logo
RSS LinkedIn Twitter
Privacy PolicyDisclaimer

About this blog

Conversation is a critical cornerstone of dynamic relationships. For anyone attempting to connect and communicate — whether at a personal, team or community level — the higher quality the dialogue, the more dynamic the connection. And the better the fodder, the better the conversation. That’s where we begin here. Our preoccupation is the multi-faceted discussion of marketing and business development.

Read More...

Topics

Archives

Copyright © 2026, Eric Fletcher Consulting. All Rights Reserved.
Law blog design & platform by LexBlog LexBlog Logo