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The Currency of Communication

By Eric Fletcher on April 6, 2016
Posted in Art of Listening, Leadership, Values In Today's Marketplace

Chat Dollar SignVolume can be misleading.

Increasing the decibel level is no guarantee a message will be…
Continue Reading The Currency of Communication

5 Markers Of The DNA Of Strategic Business Development

By Eric Fletcher on March 21, 2016
Posted in Business Development, Marketing, Strategic Planning

DNA StringLabeling something as Strategic does not make it so.

The presence of a plan,…
Continue Reading 5 Markers Of The DNA Of Strategic Business Development

If Your Approach To Business Development Doesn’t Include THIS, Think Again

By Eric Fletcher on March 16, 2016
Posted in Business Development, Strategic Planning

Now Or LaterRecently I came across a McKinsey article titled Getting Beyond the BS of Leadership Literature…
Continue Reading If Your Approach To Business Development Doesn’t Include THIS, Think Again

Business Development Efforts That Put You In The Right Place At The Right Time

By Eric Fletcher on February 24, 2016
Posted in Business Development, Marketing, Strategic Planning

HourGlassSome seem to have an uncanny knack of being in the right place at the…
Continue Reading Business Development Efforts That Put You In The Right Place At The Right Time

Five Keys to the Role of Marketing and Business Development in Today’s Law Firm

By Eric Fletcher on March 31, 2014
Posted in Art of Listening, Branding, Business Development, Communication, Strategic Planning

When marketing first inched its way into the legal industry, the mere announcement of capabilities…
Continue Reading Five Keys to the Role of Marketing and Business Development in Today’s Law Firm

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About this blog

Conversation is a critical cornerstone of dynamic relationships. For anyone attempting to connect and communicate — whether at a personal, team or community level — the higher quality the dialogue, the more dynamic the connection. And the better the fodder, the better the conversation. That’s where we begin here. Our preoccupation is the multi-faceted discussion of marketing and business development.

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