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This Is What A Priority Looks Like

By Eric Fletcher on July 16, 2019
Posted in Business Development, Leadership, Strategic Planning, Values In Today's Marketplace

When things don’t change, there is typically one reason.

Change is simply not a priority…

Continue Reading This Is What A Priority Looks Like

In The Aligned Firm, Everyone Shares The Vision

By Eric Fletcher on July 9, 2019
Posted in Leadership, Strategic Planning

If your firm is puzzling over conversations like inclusion, mental health in the work place,…
Continue Reading In The Aligned Firm, Everyone Shares The Vision

Five Keys To Realizing Return On Your Firm’s Business Development Efforts

By Eric Fletcher on May 22, 2019
Posted in Business Development, Leadership, Strategic Planning

Does your firm regularly wrestle with measuring return when it comes to business development efforts?
Continue Reading Five Keys To Realizing Return On Your Firm’s Business Development Efforts

Why Your Lateral Hiring Program Under Delivers, And How To Fix It

By Eric Fletcher on April 24, 2019
Posted in Business Development, Leadership, Strategic Planning

If your firm is like most, the pursuit of lateral partners is a critical piece…
Continue Reading Why Your Lateral Hiring Program Under Delivers, And How To Fix It

Is Your Target Dozing While You’re Pitching? | Building A Biz Dev Plan – Part 7

By Eric Fletcher on February 5, 2019
Posted in Art of Listening, Business Development, Strategic Planning

Finally! The firm I was working with had been invited to make a pitch to…

Continue Reading Is Your Target Dozing While You’re Pitching? | Building A Biz Dev Plan – Part 7

If It Isn’t A Top Priority, Don’t Lose Much Sleep Over Business Development

By Eric Fletcher on January 10, 2019
Posted in Business Development, Marketing, Strategic Planning

How important is business development to you?

Years ago I was being interviewed for the…
Continue Reading If It Isn’t A Top Priority, Don’t Lose Much Sleep Over Business Development

How Long Does It Take To Develop Trust? | Building A Business Development Plan, Part 6

By Eric Fletcher on December 27, 2018
Posted in Business Development, Marketing, Strategic Planning

You’ve probably heard some variation of the joke where a significant other, weary of repeatedly…
Continue Reading How Long Does It Take To Develop Trust? | Building A Business Development Plan, Part 6

Does Your Pursuit Say “Working With Me Will Be Different”? | Business Development Planning – Part 5

By Eric Fletcher on December 4, 2018
Posted in Business Development, Marketing, Strategic Planning

Part 5 in our series on Building a Strategic Business Development Plan focuses on Delivering …
Continue Reading Does Your Pursuit Say “Working With Me Will Be Different”? | Business Development Planning – Part 5

You’re Not Selling Phones! Business Development Planning – Part 4 | Creating Visibility

By Eric Fletcher on November 15, 2018
Posted in Business Development, Marketing, Strategic Planning

It creeps into consciousness sometime in mid-to-late September. By mid-November, partners in firms everywhere are…
Continue Reading You’re Not Selling Phones! Business Development Planning – Part 4 | Creating Visibility

Building A Business Development Plan: Part 3 — If You Can’t Name Targets, Focus On A Network Tune-Up

By Eric Fletcher on October 30, 2018
Posted in Business Development, Marketing, Strategic Planning

Professional service providers who have difficulty identifying specific targets (as discussed in Part 2 of…
Continue Reading Building A Business Development Plan: Part 3 — If You Can’t Name Targets, Focus On A Network Tune-Up

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About this blog

Conversation is a critical cornerstone of dynamic relationships. For anyone attempting to connect and communicate — whether at a personal, team or community level — the higher quality the dialogue, the more dynamic the connection. And the better the fodder, the better the conversation. That’s where we begin here. Our preoccupation is the multi-faceted discussion of marketing and business development.

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