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Does The Experience You Deliver Align With Your Promise?

By Eric Fletcher on May 18, 2012
Posted in Branding, Business Development, Customer Experience, Marketing

Marketing communication promises the world. Client-centered, value driven, deep experience and state-of-the-industry expertise. Even…
Continue Reading Does The Experience You Deliver Align With Your Promise?

A Requiem For Relationships

By Eric Fletcher on April 24, 2011
Posted in Art of Listening, Marketing

There is no shortage of information and advice on relationships.  What it takes to…
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Conversation is a critical cornerstone of dynamic relationships. For anyone attempting to connect and communicate — whether at a personal, team or community level — the higher quality the dialogue, the more dynamic the connection. And the better the fodder, the better the conversation. That’s where we begin here. Our preoccupation is the multi-faceted discussion of marketing and business development.

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