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Is It Marketing, Or Is It Sales?

By Eric Fletcher on August 28, 2019
Posted in Business Development, Leadership, Marketing, Strategic Planning

Years ago I worked with a Managing Partner who regularly referred to the Marketing Department…
Continue Reading Is It Marketing, Or Is It Sales?

A Recession IS Coming — Proactive Business Development Is The Only Way To Prepare

By Eric Fletcher on August 11, 2019
Posted in Business Development, Leadership, Strategic Planning

You’ve seen the articles. Many knowledgeable observers believe a recession is inevitable; some are…
Continue Reading A Recession IS Coming — Proactive Business Development Is The Only Way To Prepare

The Cultural Disconnect That Kills Productivity

By Eric Fletcher on March 27, 2019
Posted in Leadership, Values In Today's Marketplace

Leverage is an often used buzz word when business conversations focus on productivity, growth and…
Continue Reading The Cultural Disconnect That Kills Productivity

The Perils of Peering Into The Future Through a “That’s-The-Way-We’ve-Always-Done-It” Lens

By Eric Fletcher on May 2, 2018
Posted in Leadership, Strategic Planning, Values In Today's Marketplace

Vision is the lifeblood of any march toward the future. Without it, the status quo…
Continue Reading The Perils of Peering Into The Future Through a “That’s-The-Way-We’ve-Always-Done-It” Lens

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About this blog

Conversation is a critical cornerstone of dynamic relationships. For anyone attempting to connect and communicate — whether at a personal, team or community level — the higher quality the dialogue, the more dynamic the connection. And the better the fodder, the better the conversation. That’s where we begin here. Our preoccupation is the multi-faceted discussion of marketing and business development.

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