Eric Fletcher

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Any discussion of business development should begin with this disclaimer:

There are no one-size-fits-all solutions or formulas. Silver bullets and cookie-cutters might work elsewhere; but not here.

With that stipulation, there are solid cornerstones that will ensure the resources invested in BizDev aren’t experimental in nature, leaving you to hope the market finds you.

In fact, a volatile market or a distaste for “selling” notwithstanding, it is possible to create an approach to business development that produces results — if you possess the will to build a plan on these four cornerstones.Continue Reading Unlocking Business Development Success: Build a Solid Foundation with these Four Cornerstones

If business development efforts are consistently slow-going, there’s a good chance the issue is related to smart targeting. Specifically…the lack thereof.

Here’s a quick exercise. Pull out your business development plan and check for two things:

  • that name of an individual is connected to each action item in the plan — company names and industries don’t count;
  • each action item is relevant to getting you face-to-face with either individuals who will advance your pursuit OR with a hiring authorization.

If you’re light on the first, and/or there’s a lot of activity that doesn’t eventually map to a decision maker, we may have identified the problem: your plan isn’t target-driven…which means you’re stuck hoping your efforts connect. Continue Reading If You Want To Jumpstart Business Development, Here’s Where To Start

Here are three things to say when your goal is to stifle creativity and bring any conversation about change to a screeching halt.

  • “That {problem / issue / challenge} will always be present.”
  • “You’ll never {gain consensus / get the support necessary} to change that…”
  • “It is what it is.”

There are scores of variations on the theme. But the thesis is the same: discussion is pointless — things will never change / improve — the dye is case.

There is no more poignant indicator of an absence of leadership.Continue Reading Leaders Pursue Solutions, Relentlessly

A compass with text and icons – Principles

If your firm is puzzling over conversations about business development, inclusion, mental health in the work place, succession, stability or any aspect of how to grow, consider that this might be a sign that critical areas of your organization may not be aligned.

Not that these topics aren’t challenging. Indeed, each calls for the best a leader or leadership team can bring to the table.

But if you’re having trouble addressing these challenges, the elements essential to a highly functioning organization are either missing or out of alignment. As a result, the pressure on productivity, profitability and stability is likely to intensify.

An uncertain marketplace only adds to the pressure.Continue Reading Why Leaders Should Focus On A Set Of Guiding Principles

There is still time to give a gift that can change everything in the coming year.

The gift? A fresh start. A new beginning. A clean slate.

Give it to everyone with whom you interact — family, colleagues, team members, clients and customers. Extend it even to those from whom you expect to receive little or nothing in return.

And give it to yourself.Continue Reading New Year. Clean Slate.

There are at least a hundred things a week that will wind up on the desk of every leader. Maybe a hundred every day.

And much of what lands in your lap really does warrant your attention…especially if you serve as both leader and manager. (A bit on this juggling act in a moment.)

But of all the items that vie for a chunk of time, one job belongs permanently pinned to the top of every leader’s priority list: the challenges associated with casting a Vision of the future.
Continue Reading The One Thing A Leader Must Master


I have never been a “morning person.” Anyone who knows me knows I rely on a strong cup of coffee to help shake the cobwebs.

If you share this “condition” I’ll wager we also share an understanding that being slow to wake isn’t the same as not having a compelling reason to greet each day.

A clear vision and its inexorable link to a mission — to the drive to accomplish something — is the reason to consistently show up and bring the best you’ve got.

The more compelling the vision the more it defines our days and gives rise to intentional acts.
Continue Reading What Prompts You To Show Up In The Morning?

If you’re like most professional service providers I know, the motivation behind your choice of profession had nothing to do with a desire to get into sales…never mind being required to sell in order to do what you set out to do in the first place.

The real-world result of this is a “two-hats” dilemma — requiring one hat for your role as a business builder and a second one as a service provider.

Business development feels like it requires a personality, skill set and tool kit completely different from those associated with the counsel or service you provide.

How do you find prospects? How do you manage your time and create new growth opportunities?

The good news is that there are productive business development strategies that relieve this stress and bridge the disconnect.

The key is to create an approach to business development that grows out of the way you serve your clients. Do this and building a practice becomes much more organic. 

Where To Begin
Continue Reading Stressed Over Business Development? Relax, You Don’t Need More Prospects