Tag Archives: strategic planning

For Everyone Beginning To Work On A Business Development Plan For 2019

Over the next two-and-a-half months or so you may be among the lawyers, accountants, consultants and other professional service providers taking a long hard look at your marketing, business development and sales initiatives. The dye for 2018 is pretty much cast. Time to focus on market movement, emerging trends, lessons learned, and begin the work … Continue Reading

Effective Business Development Strategies Are Built On This

The development of new business rarely occurs in a vacuum. In professional service firms where marketing and business development are silos at best, or necessary evils at worst, organic growth will be painfully difficult. And there will be consistent debates over where and how to invest resources. By contrast, firms that realize measurable success — … Continue Reading

For Business Development Clarity, Begin With A Focus On Target Identification

When it comes to business development, few things bring the clarity that comes with a focus on targeting. But for who-knows-how-many-reasons, few things are more difficult for many professional service providers. It is a heck of a lot easier to discuss getting our name out there. Or, building a list of all the XYZ type companies in a given geography. … Continue Reading

4 Cornerstones of Strategic Business Development

Any discussion of business development should be required to begin with this disclaimer: There are no one-size-fits-all solutions or formulas. Silver bullets and cookie-cutters might work elsewhere; but not here. With that stipulation, there are a number of solid cornerstones that will ensure the resources invested in your plan for the coming year aren’t experimental in nature, leaving you to hope the … Continue Reading

Begin 2014 Facing Business Development Truths

Countless hours are about to be spent in meetings, on conference calls, and in early morning or late night hand-wringing sessions among law firm and professional service leadership. The focus? Identifying strategies and creating plans that solve a glaring deficit in business development progress. Risking sounding negative this early in January, here is what will … Continue Reading
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