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The Ultimate Business Development Question for the Covid Era

By Eric Fletcher on July 7, 2020
Posted in Business Development, Client Feedback, Strategic Planning

More than two decades ago Fred Reichheld, among others, began working on a conversation…
Continue Reading The Ultimate Business Development Question for the Covid Era

How Long Does It Take To Develop Trust? | Building A Business Development Plan, Part 6

By Eric Fletcher on December 27, 2018
Posted in Business Development, Marketing, Strategic Planning

You’ve probably heard some variation of the joke where a significant other, weary of repeatedly…
Continue Reading How Long Does It Take To Develop Trust? | Building A Business Development Plan, Part 6

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Conversation is a critical cornerstone of dynamic relationships. For anyone attempting to connect and communicate — whether at a personal, team or community level — the higher quality the dialogue, the more dynamic the connection. And the better the fodder, the better the conversation. That’s where we begin here. Our preoccupation is the multi-faceted discussion of marketing and business development.

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