Archives: Values In Today’s Marketplace

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Want To Instigate Dialogue and Lead? Choose Your Words Carefully.

Words matter. If the goal is to connect and build bridges, you’ll choose them carefully. They set tone, dictate parameters and conjure experiences that shape interpretation. The right words can comfort, support, strengthen and inspire. They can tap into memories and stir new dreams. Yet, for all their power, they are imperfect and incomplete. Packaging … Continue Reading

Before Benchmarks Define Direction, Be Certain To Measure What Matters: Reprising a TEDx Talk

We measure everything. The length and weight of a newborn. The speed of an eleven year old’s fast ball. IQ and EQ. And complex algorithms measure everything from personality type to areas where one is likely to succeed. Or fail. In a recent post — Speedometer Confusion — Seth Godin speaks of the challenge of … Continue Reading