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The Ultimate Building Block For Communication During Crisis

By Eric Fletcher on April 16, 2020
Posted in Art of Listening, Communication, Leadership, Marketing

When your audience or market believes you always have their best interest at heart, every…
Continue Reading The Ultimate Building Block For Communication During Crisis

Things Aren’t Broken Enough

By Eric Fletcher on December 11, 2019
Posted in Business Development, Leadership

The Managing Partner spoke with measured emotion.

And conviction.

The topic was the desire he…
Continue Reading Things Aren’t Broken Enough

Is It Marketing, Or Is It Sales?

By Eric Fletcher on August 28, 2019
Posted in Business Development, Leadership, Marketing, Strategic Planning

Years ago I worked with a Managing Partner who regularly referred to the Marketing Department…
Continue Reading Is It Marketing, Or Is It Sales?

A Recession IS Coming — Proactive Business Development Is The Only Way To Prepare

By Eric Fletcher on August 11, 2019
Posted in Business Development, Leadership, Strategic Planning

You’ve seen the articles. Many knowledgeable observers believe a recession is inevitable; some are…
Continue Reading A Recession IS Coming — Proactive Business Development Is The Only Way To Prepare

The Difference Between Managing and Leading

By Eric Fletcher on July 25, 2019
Posted in Leadership, Strategic Planning

(This is an update to a March 2018 article originally published on Forbes.com.)

The role…
Continue Reading The Difference Between Managing and Leading

This Is What A Priority Looks Like

By Eric Fletcher on July 16, 2019
Posted in Business Development, Leadership, Strategic Planning, Values In Today's Marketplace

When things don’t change, there is typically one reason.

Change is simply not a priority…

Continue Reading This Is What A Priority Looks Like

In The Aligned Firm, Everyone Shares The Vision

By Eric Fletcher on July 9, 2019
Posted in Leadership, Strategic Planning

If your firm is puzzling over conversations like inclusion, mental health in the work place,…
Continue Reading In The Aligned Firm, Everyone Shares The Vision

Five Keys To Realizing Return On Your Firm’s Business Development Efforts

By Eric Fletcher on May 22, 2019
Posted in Business Development, Leadership, Strategic Planning

Does your firm regularly wrestle with measuring return when it comes to business development efforts?
Continue Reading Five Keys To Realizing Return On Your Firm’s Business Development Efforts

Why Your Lateral Hiring Program Under Delivers, And How To Fix It

By Eric Fletcher on April 24, 2019
Posted in Business Development, Leadership, Strategic Planning

If your firm is like most, the pursuit of lateral partners is a critical piece…
Continue Reading Why Your Lateral Hiring Program Under Delivers, And How To Fix It

The Cultural Disconnect That Kills Productivity

By Eric Fletcher on March 27, 2019
Posted in Leadership, Values In Today's Marketplace

Leverage is an often used buzz word when business conversations focus on productivity, growth and…
Continue Reading The Cultural Disconnect That Kills Productivity

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About this blog

Conversation is a critical cornerstone of dynamic relationships. For anyone attempting to connect and communicate — whether at a personal, team or community level — the higher quality the dialogue, the more dynamic the connection. And the better the fodder, the better the conversation. That’s where we begin here. Our preoccupation is the multi-faceted discussion of marketing and business development.

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